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Mastering Money with Pocket Money: From Piggy Banks to Pounds

Jonathan Steer • 12 January 2024

Imagine this...Sunlight bathes the kitchen as your child's excited fingers dive into a piggy bank overflowing with coins. This classic scene, once synonymous with childhood pocket money, now shares space with sleek debit cards and budgeting apps.


But for parents, the questions remain: when to start, how much to give, and how to navigate the tricky world of saving and spending for young minds?


The answer doesn't come with a fixed age. In 2020, Young Enterprise, a financial literacy charity, found the average starting age for pocket money is seven years old and mobile phones at eight. But remember, averages are just guideposts, not strict timelines. Individual needs and family circumstances play a crucial role.


Finding the Sweet Spot: Averages and Age


Across the UK, weekly pocket money varies. NatWest's Pocket Money Index shows 6-year-olds getting around £3.94, while 16-year-olds average £12.75. However, regional differences exist, with GoHenry showing London parents giving 50% more than those in the East & West Midlands.

Pocket Money by Age (Mar 2022 to Feb 2023)

Age Weekly Pocket Money
6 £3.94
7 £4.13
8 £4.66
9 £4.82
10 £5.23
11 £5.75
12 £6.57
13 £7.53
14 £8.41
15 £9.72
16 £12.75
17 £12.59

Heads up! These numbers come from companies offering paid pocket money cards and apps. This might skew the averages higher than the national average, as it excludes families who may not access these services.


No surprise here: Halifax Bank reports that 9 in 10 kids get pocket money from parents, with 36% also receiving a boost from generous grandparents. Seems the Bank of Mum and Dad (and Grandparents) starts early!

Tiny Tycoons, Big Lessons: Top Money Tips


Once in eager hands, the real fun begins! Here's how young UK savers can make the most of their pocket money:


  • Needs vs. Wants: Prioritise essentials like school lunches over fleeting desires. This builds responsible spending habits.
  • Save, Spend, Share: Divide allowances into jars for saving, spending, and charitable donations. Kids using Rooster Money average 8% saved!
  • Piggy Power vs. Plastic Pals: Start with real coins for younger children. As they mature, consider prepaid cards or budgeting apps to teach digital finance. We compare four options later on.
  • Shop Smart: Plan purchases, compare prices, and avoid impulse buys. Family trips to the market can be fun learning experiences!
  • Financial Fun and Games: Make learning engaging! Educational apps and games like Monopoly turn money management into a playful adventure.


Finding the Fit: Pocket Money Strategies for Every Kid


There's no one-size-fits-all approach. Consider these options:


  • Fixed Allowance: Predictable and fosters independence, but may not motivate responsibility.
  • Chore-Based Allowance: Teaches responsibility but can feel transactional and may not teach budgeting.
  • Goal-Oriented Allowance: Reinforces goal setting and responsible spending, but requires parental guidance.
  • Hybrid Approach: Combines elements for flexibility and individual needs, like a fixed allowance with bonus rewards for chores or exceeding goals. But this can require more complex management.


Growing Independence, One Coin at a Time


Pocket money is more than just pocket change; it's a stepping stone to financial literacy. By providing age-appropriate amounts and equipping them with the right tools, parents can set their children on the path to financial confidence and success.


So, let the coins clink, the budgets be made, and the savings grow. Remember, the real treasure is the skills learned along the way.


Comparison: Debit Cards and Money Apps for Kids

All four of these options come with parental controls, a debit card and an app.

Starling Kite Revolut <18 Natwest Rooster Money GoHenry
COST FREE FREE (Standard) £1.99/month or £19.99 annually. FREE for existing NatWest Group customers £3.99/month
AGE 6 - 15 years old. A separate a/c for 16-17 year olds 6 - 17 years old 6 - 17 years old 6 - 17 years old
MONEY FSCS * PROTECTED? Yes - FSCS protected within parent’s account No. Money is held in a safeguarding a/c at a partner bank. No. Money is held in a ring-fenced a/c at NatWest No. Money is held in a ring-fenced a/c at NatWest
SAVINGS POTS No Yes - separate savings area Yes Yes
TRUSTPILOT SCORE - on 13 Jan 2024 4.4/5 4.2/5 4.8/5 4.2/5
GOOD TO KNOW Kite sits within a parent’s a/c, so parent will need a Starling a/c, also FREE Parent needs a Revolut a/c first, also FREE. Only 1 Revolut <18 account on Standard. Must upgrade to Plus (£3.99/m) for extra Revolut < 18 a/c Child friendly app. You can attach allowances to chores. You can attach allowances to chores. You can add parent-paid interest to incentivise your kids
Sign up for free Sign up for free Sign up Sign up free trial

Simplify the parenting hustle and empower your child's financial savvy with a top-rated pocket money app. Whether it's Rooster Money for Natwest families or another trusted platform, watch your little one blossom into a money-smart learner!

Make your wallet happy - Subscribe, it's FREE!

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